Westways Financial Wins Mortgage Brokerage & Advisory of the Year 2026 – Kent & London
- alexwest6
- Apr 22
- 3 min read
Westways Financial is proud to announce that we have been named Mortgage Brokerage & Advisory of the Year 2026 for Kent and London at the BFSI Insider Awards.
This recognition reflects the journey we have been on as a business, and more importantly, the trust our clients place in us every single day.
Who Are Westways Financial?
Westways Financial is a family run mortgage and protection brokerage based in Ebbsfleet, Kent. We support clients across Ebbsfleet, Gravesend, Dartford and the surrounding areas with clear, tailored mortgage advice.
We specialise in:
First time buyer mortgages
First time seller support
Home mover mortgages
Remortgages
Complex income cases
Adverse credit mortgages
High net worth clients
Our service goes beyond just arranging a mortgage. We also provide protection planning and will guidance, ensuring our clients are supported both now and in the future.
What Does Mortgage Brokerage & Advisory of the Year Mean?
Winning Mortgage Brokerage & Advisory of the Year in Kent and London recognises firms that deliver:
High quality, client focused advice
Consistent service standards
Strong business growth
Innovation in how advice is delivered
Positive impact within the local community
For us, this award represents the way we approach every client, not just the results we achieve.
From a Bedroom Start-Up to Award Winning Brokerage
Westways Financial was launched in 2021 by two brothers with a simple goal, to do things differently.
Starting with two desks in a bedroom, we focused on building trust, delivering honest advice, and supporting clients properly through what can often feel like a complex process.
Since then, we have:
Grown into a multi adviser firm with a dedicated support team
Helped hundreds of clients secure their homes
Built a strong reputation across Kent and surrounding areas
Generated consistent growth without relying on paid advertising
This journey is a key part of what makes this award so meaningful.
Why Clients Choose Westways Financial
When searching for a mortgage broker in Ebbsfleet, Gravesend, or Dartford, clients often want more than just a rate comparison.
At Westways Financial, we focus on:
1. Clear, Simple Advice
We break down complex mortgage information into straightforward, easy to understand guidance.
2. Personal Service
Every client is treated as an individual, not a number. We take the time to understand your goals and circumstances.
3. Full Support Throughout the Process
From your first enquiry through to completion, we manage the process and keep everything moving.
4. Long Term Protection
We don’t just help you secure a mortgage, we help you protect it. Every client receives guidance on protection and a complimentary will.
5. Local Expertise
As a Kent based business, we understand the local property market and the challenges buyers face.
Supporting First Time Buyers in Kent and London
A large part of our work focuses on helping first time buyers get onto the property ladder.
If you are searching for:
“How to buy your first home in Kent”
“Best mortgage broker for first time buyers”
“How much can I borrow for a mortgage UK”
Our role is to guide you through every step, from understanding affordability through to getting your keys.
We believe informed clients make better decisions, which is why education is a key part of our process.
A Huge Thank You to Our Clients and Team
This award would not be possible without the people around us.
To our clients, thank you for trusting us with one of the biggest financial decisions of your lives. Your recommendations and support have been a huge part of our growth.
To our team, your hard work, care, and commitment to doing things properly is what makes the difference every day.
Looking Ahead
While we are proud of this achievement, our focus remains on continuing to grow, improve, and support more clients.
Our goal is simple, to provide a level of advice and service that helps people make confident decisions about their future.
Looking for a Mortgage Broker in Kent or London?
If you are looking for a mortgage broker in Ebbsfleet, Gravesend, Dartford, or across Kent and London, we are here to help.
Whether you are:
A first time buyer
Moving home
Remortgaging
Dealing with complex income or credit
Our team is ready to guide you through the process.
We treat you like one of us. Welcome to the family.
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